Business Development Tip: Develop your social strategy to drive your business 

For commercial real estate companies, social media platforms are a vital element in achieving defined marketing objectives. Social media, when utilized effectively, provides channels to reach and connect with your target audience directly. 

Social media for commercial real estate is a unique niche that requires expertise in content development, interaction with your audience, and clever marketing. Every audience is unique, and every network engages with those audiences in different ways. 

With social content, as with all thought leadership, it is important to align your people with your brand. In addition to corporate and brand-focused social, we specialize in CRE executive visibility social programs where we work with your leadership (often-time C-level executives) to establish a personal voice and post trends and updates on their personal accounts – let us take on all the heavy lifting!

Connect can consult with you to build your corporate and executive accounts, craft a social media strategy, create content to improve your social media marketing across each platform, and schedule posts. 

Social content ideas can include:  

  • Thought leadership pieces such as market trends and relevant news  
  • Employee profiles  
  • Company milestones  
  • In-person and digital event announcements
  • Closed deals

Schedule a consultation now for all of your social media needs.


Inside The Story

About Tyler Sarter

Tyler Sarter works as Corporate Marketing Manager for Connect CRE overseeing all aspects of marketing, branding, communications, and business development efforts. With significant experience coordinating corporate relationships and overseeing investor relations and the acquisition of new investments in the commercial and residential real estate industries, Tyler also excels as a marketing professional with verifiable success developing and implementing comprehensive marketing and promotional strategies. Incorporating several years of project management experience, Tyler has successfully managed large projects for the Pennsylvania Lottery, Coca-Cola, and other Fortune 500 companies ensuring that budget and schedule were met. Tyler earned his Master of Arts degree in marketing communications from Georgia State University. He has been featured in several publications such as Voyage Atlanta and Shoutout Atlanta as an up-and-coming real estate professional.